Category: Tips and Tricks

Style guide on steroids why your organization needs a pattern library

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After handing over the keys to a new website one of the biggest maintenance concerns we hear are organizations having trouble maintaining a consistent branding with multiple editors editing website content. Organizations also have multiple web properties that need to keep the same look and feel as their main website. By investing in a pattern library for your organization you create one central location for contributors to go where they can pull already approved designs and code snippets to achieve a consistent look and feel for the product they are working on.

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Take a standards-focused approach to help your web videos stand out

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One of the best, and most challenging aspects of online publishing is how interconnected everything is. It’s a lot to keep track of. It can easily lead to a sense of paralysis, dread, and ultimately, regret.

It’s important, during these dark moments, however, to remember that following best practices can often serve as a “beacon of sanity” that can yield unexpected, and beneficial results.

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FINDING BALANCE: A BROADER VIEW WITH Director Service Delivery, Beth Morgan

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Our next interviewee for this series is with Director Service Delivery, Beth Morgan. Beth has been with Balance for over 6 months now and I have noticed she makes MANY lists!. She has a very quirky sense of humor, writes very fun blog posts and always finds a way to stay calm, even in the most frustrating situations!

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Balance Breaks Mealtime Stereotypes

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A few of us at Balance were having our daily stand up meeting on a Thursday morning. One of us remarked. “Wow, it’s Thursday and I’ve already got a “birch” beer in my hand.” This naturally initiated a debate surrounding what is a “breakfast” food really? There are, of course, the staples: eggs, bacon, waffles, pancakes, oatmeal, cereal, toast. We also can’t forget bagels, donuts, orange juice and scrapple (guilty - nee’ Pennsylvania). We all recognize these options because we have been feasting on these things since we were kids.

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How to blog - tips and ideas for everyone

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As a marketer who wants to show how smart and creative our team is, I am always asking my fellow employees to participate in our blogging efforts. Some of you might be asked to particpate at some point by your marketing team to providing your thoughts or experience on the latest trend, app you are currently using or just to write about something you enjoy dong. Most people don't understand how important it is not only on a professional level, but on a personal level as well to build these writing skills.

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10 Reasons to Attend Our Educational Workshops in 2016

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  1. They're free.
  2. We come to you, on the day and time that works best for you and your team.
  3. There's something for everyone--from web savvy pros to novice users--and we break it down so it's easy and accessible, but never boring.
  4. You've forgotten everything you once knew about Drupal. Or maybe you didn't know anything to begin with ...
  5. You have goals to meet this year, and you don't know where to start. 
  6. Did we mention they're free? 
  7. You've been following the same process for too long, and you're ready to shake things up. 

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Which Content to Migrate: Best Practices

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In any website redesign, one of the most important questions is always, "Which content should we migrate?" The answer for each of our clients is as varied as the content itself. But there are a few best practices I tend to recommend across the board. 

1. Look at Your Analytics

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You and Your Agency: 5 tips to stop dating and put a ring on it!

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  1. Share what makes you feel vulnerable in the beginning

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15 Ways to avoid sending your website redesign to hell

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When you first launched your website, it seemed to meet your needs and be an asset to the business.

Over time, however, things change, and a website that once supported your organizational objectives will often morph into something that actually works against you achieving your business goals. Today, your company doesn’t just need a website...it needs a well-designed, easily navigable, engaging website that meets the needs of your customers and your business alike.

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6 Tips for a faster and smoother website launch

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  1. Get your accounts in order. A lot of services are changed right at launch. Sometimes these services haven't been touched in years, so it is easy to lose track of your login information. When we launch some of the accounts we are changing or applying to the new site can include: Google Analytics, Domain Name Server, SSL Certificate, etc... To avoid scrambling at the last minute for this information, this is something we can be proactive about to prep for launch.

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