Slideshows won’t die, but they should. Here are 8 reasons why:
- They are simply not effective.
In many studies, multiple banners with different slides and calls-to-action (CTA) have been proven to be pointless. Users rarely ever see past the first slide, especially when the first slide has a strong CTA itself. If you truly want the user to see more than the first slide, then the first slide needs to sell, or at least, guide the user into the subsequent slides.
- They often have poor / no accessibility.