When you first launched your website, it seemed to meet your needs and be an asset to the business.
Over time, however, things change, and a website that once supported your organizational objectives will often morph into something that actually works against you achieving your business goals. Today, your company doesn’t just need a website...it needs a well-designed, easily navigable, engaging website that meets the needs of your customers and your business alike.
According to Stanford University, 75% of people judge the credibility of a company based on the design of its website. Website redesign is a complex undertaking, but the benefits of a new website can transform a good business into a great business.
#1 Make sure your website supports your business goals
#2 Define your team
#3 Prep your leadership on budget, timeline and what to expect
#4 Perform a content audit and understand the importance of content governance
#5 Create your content migration plan: Contact us now to get your free content inventory template
#6 Identify and understand your users
#7 Acknowledge the importance of information architecture
#8 Choose experienced developers
#9 Understand how taxonomy works, what it is, & how to use it
#10 Don’t believe that design needs to come quickly
#11 Ask for frequent demonstrations of progress
#12 Perform usability testing
#13 Train content editors on how to write for the web
#14 Remember QA
#15 Coordinate your launch
Contact us today for a consultation and we will walk you through the process to make it as easy and seamless as possible.